content marketing & writing

Draw your ideal customer to you with strategic, relevant content on your website and in all of your marketing materials.

Are you ready to take charge of your marketing strategy and effectively reach your customers? Content Marketing requires strategy and most importantly, listening to the needs and challenges of your audience. You want to ensure that your prospects receive the right content, in the right place, at the right time. Then you can effectively nurture the lead to eventually convert to a customer.

Effective Content Marketing

We’re a boutique yet mighty company; our experts give you personalized service while drawing from best practice and proven methodologies.

Marketing Methodology

Attract

Bring your customers to you through compelling content and thought leadership

Convert

Drive lead conversion with relevant and timely calls-to-action and offers

Close

Gain customers who know your company is the right fit for their needs

Retain

Continue to satisfy your customers with shareable content and a helpful website

What Content Marketing Assistance Looks Like

Precision Pages will: 

  • Help you create, test, and learn with content so that you can make informed decisions on which direction to take with your content and campaigns
  • Assist in content writing for landing pages, blog posts, and more–while reporting on every activity
  • Help develop your buyer personas, create different forms of content aimed at buying cycle stages, and show you how to strategically use that content in your campaigns
  • Perform strategic Search Engine Optimization (SEO) that will provide valuable metrics for data-driven decision making with your content

 

Convert Leads Through Offers

If your site is receiving adequate traffic, but yielding no return on investment, a sound lead generation program is an investment that will grow your business over time. Do you need to jump start your leads pipeline? We can supplement your lead generation program with pay-per-click and email marketing while improving your ROI.

  • Offer creation
  • Landing page creation
  • Call-to-Action creation
  • Pay-per-click (PPC) management
  • Opt-in email marketing

 

Close Leads, Gain Customers

What you do with your leads once you have them, is a vital part of boosting your ROI. Precision Pages will help you automate the process of converting leads into sales, utilizing your chosen marketing automation software.

quote marks in lights

“Explore your own innermost thoughts to create content that will evoke deeply relatable emotions and passion in others.”

― Ken Poirot, Author, Entrepreneur, Public Speaker

Content Writing

You know that solid writing is essential to telling your brand story, and to convey your product or service’s value to your potential customer. Your brand voice should be consistent in tone and language style across all areas of your company, including social media and product packaging. This voice will be what your potential customers come to know and expect from your brand.

However, not everyone has the time or energy to write all the pieces of content that are necessary in a marketing mix. 

Our team will get to know your staff, your brand, and your culture through discovery meetings designed to uncover the ‘why’ behind what you do. This will guide the writing style for the content and the type of pieces needed. 

Our content writers are adept at ‘downloading’ from your brain and crafting your expertise into well-written and on-point pieces that will not only resonate with your audience, but are optimized for search. 

Content Writing Services

  • Web page content
  • Blog posts
  • News releases/announcements
  • eBooks/guides
  • Brochures/sell sheets/fact sheets
  • Case studies
  • e-Newsletters

 

Editing and Proofreading Services

  • Grammar and spelling
  • Brand consistency